Stuck in the Sound - Lets Go
Stuck in the Sound is a French indie rock band that had been formed in 2002, "Lets go" comes from their latest album "Pursuit" created in 2012 and is followed by two other creative music videos for the album (songs Pursuit and Brother).
The video envelops a narrative story on a boy focused on succeeding in his dream to become an astronaut, having planned his life so far ahead though takes a turn when planet earth explodes, traumatised he reflects on his plans for the future and how it's all been taken away from him now, his goal of becoming an astronaut getting in the way of living a life. Frustrated and a loss for a future, a grasp of a little hope is revealed through his monitor of a woman, a woman to share and create a future with? in a desperate attempt to reach the woman this is when we see our main character looking the most alive, his motivation compared to becoming an astronaut is different and more livelier. In conclusion he is faced with the blonde luscious hair of a man that he misinterpreted as a woman losing hope in his dream again finally comes to his senses and realise that there is nothing he can do for himself and humanity now and sits to play a racing game with his new and last friend with the time they still have left in this galaxy.
I feel the target audience for Lets Go are male and female university students (18-22 years) as I feel the video aspires to attract students of the creative arts, whether it be a musician or an artist/ animator, I feel it also gives off the idea of it being targeted at uni students because it's stylised and a little abnormal in its choice of colours and animation style compared to other animations, pink to represent an asian man and what looks to be a use of the pencil tool to animate the characters which makes them look less smooth and more sharp.
Red Hot Chili Peppers - Under The Bridge
Under The Bridge is an emotional song written by the vocalist of RHCP Kiedis about his experiences with heroin and drug abuse (3 years before the song was created) and his former girlfriend at that time in his life. It is a mix of narrative and performance and shows a mix of different scenes playing over each other as if to resemble the interpretation on being high and illusioned by these blur of images on screen, also to mention that the title "Under the Bridge" is referencing as to where he was taking these drugs.
As an old alternative rock song, i feel that the target audience in todays society is roughly 40 year old men and women who lived with the music, but as of when it first came out I feel it was more focused on teenagers and likely anyone else who has experience problems with drugs. Guitarist Frusciante interpreted the song as sad and depressing and felt that he had to create something a little happier with the chords that he played, which I found was an interesting as it created this mellow mix in the song that almost interprets the song as being high.
Mindless Self Indulgence - Shut Me Up
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